Sales Strategy Consulting for Atlanta B2B Companies

Build predictable revenue growth of 20-30% with Sales Growth Imagination’s sales strategy services. Our fractional sales leadership and the proven Sales Xceleration Framework™ help Atlanta businesses clarify their market position, sharpen their messaging, and create executable go-to-market plans.

Atlanta companies are investing in sales growth, but many lack the strategic foundation to sustain it. Our consulting delivers results through focused strategy work that defines your ideal customer, competitive differentiation, and sales approach.

The Sales Xceleration Framework™ for Strategy

Our Sales Xceleration Framework™ creates clarity, alignment, and momentum. We begin with three strategic planning sessions in the first 90 days to help you:

  • Define your ideal customer profile and target market
  • Clarify your value proposition and competitive positioning
  • Build a focused go-to-market plan
  • Document sales messaging and playbooks
  • Establish key metrics and success measures

This foundation ensures your sales team pursues the right opportunities with the right message.

Atlanta Companies See Real Results

Our clients achieve measurable growth with Sales Growth Imagination’s sales strategy consulting. One Atlanta SaaS company increased win rates from 18% to 34% after narrowing their ICP and refining messaging. A professional services firm grew revenue 73% in 14 months by implementing a focused market strategy and sales playbook.

Complete Sales Strategy Services

We deliver a full range of sales strategy consulting for Atlanta businesses:

  • Ideal Customer Profile Development – Identify your best-fit customers
  • Value Proposition & Messaging – Articulate why customers should choose you
  • Competitive Analysis – Understand your market position and differentiation
  • Go-to-Market Planning – Build executable plans for target markets
  • Sales Playbook Creation – Document discovery, messaging, and objection handling
  • Market Entry Strategy – Plan new market or product launches

Industries We Serve Across Atlanta

Sales Growth Imagination brings sales strategy expertise to B2B companies throughout metro Atlanta and the Southeast, including:

  • Technology & SaaS
  • Professional Services
  • Manufacturing & Distribution
  • Healthcare Technology
  • Financial Services

Our practice adapts the Sales Xceleration Framework™ to your specific market while bringing proven strategic approaches.

Recommendations

See how Atlanta B2B companies built predictable revenue systems.

As a Vistage Chair, I don’t take lightly the responsibility of recommending an advisor to one of my CEO members. When I introduced Dean Nolley to Raj Swami, CEO of 3iPeople, it was because I trusted Dean to bring both expertise and integrity to a critical growth challenge.

That trust was well placed. Dean stepped in as Sales Growth Architect and Outsourced VP of Sales at a pivotal moment for 3iPeople. He brought discipline, structure, and clarity to their sales organization—developing a strategic sales approach, building a scorecard for accountability, and creating the momentum Raj needed to scale in a highly competitive industry.

But what impressed me most was Dean’s servant-leader approach. He didn’t just install process—he built people. From recruiting and coaching new talent to developing the company’s current VP of Sales, Dean left a lasting mark on the culture and confidence of Raj’s team.

Just recently, Raj called to thank me for introducing Dean, sharing how grateful he was for both the results and the leadership Dean provided. As a Chair, I can say with confidence that I’d be proud to put my name behind Dean again in the future.

Brian L. Slack

CEO Peer Advisory Board Chair at Vistage Worldwide, Inc. / Brian Slack Group Business Consulting

I’ve been a Business Development Manager at 3iPeople for several years, so when Dean joined as Outsourced VP of Sales—with no high-tech staffing background and replacing a seasoned VP—I was initially cautious. He quickly earned my trust by recognizing my unique challenge as the only rep outside Atlanta HQ and making sure I felt part of the team through regular meetings, best-practice calls, and ongoing coaching.

From day one, he brought structure, energy, and clarity—driving a strategic and collaborative approach. Dean built our new sales process and integrated it into our Salesforce CRM. Dean also partnered with Salesforce and a integration partner, Target Integration, to upgrade us to the right version of Salesforce, while having dynamic dashboards built to have live-time data that helps us proactively manage our pipeline. For a strategic approach to build key relationships, KnowledgeNet.ai was also integrated with web-hooks into Salesforce.

His leadership transformed our sales culture into a motivated, aligned team ready to drive revenue growth. He further found ways to help me out of the box, by making multiple introductions to Network leaders and other Trusted Advisors that he knew in Jacksonville. We were fortunate to have Dean at 3iPeople, and I know I can always count on him for guidance—because he truly cares about people and results.

Tyson McCarthy

3i People

Connect With Our Atlanta Practice

Sales Growth Imagination serves growth-focused B2B companies across metro Atlanta. Our fractional sales leadership provides the strategic guidance and hands-on execution you need without the cost of a full-time VP of sales.

Ready to build a focused sales strategy?

Contact our team to schedule a Sales Strategy Assessment and discover where your approach needs clarity.